HOTEL ONLINE MARKETING WHAT YOU SHOULD KNOW Social media or Online Marketing can be a very valuable channel but only when it is used as part of an integrated marketing strategy. Social media or Online Marketing alone is not going to save your Hotel brand. If you don’t have a hotel/brand objective for doing social […]
Jan 18
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HOTEL ONLINE MARKETING WHAT YOU SHOULD KNOW Social media or Online Marketing can be a very valuable channel but only when it is used as part of an integrated marketing strategy. Social media or Online Marketing alone is not going to save your Hotel brand. If you don’t have a hotel/brand objective for doing social […]
Dec 2
This gallery contains 1 photo.
While most of us in Hotels, Restaurants have some type of marketing and business background, it is rare to find anyone who has actually studied “Social Media” in Hotel school in the conventional sense of the word. Most of us have learned or are learning how to navigate thru the Social Media universe. When you […]
Nov 21
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The 3 Steps to Create a Cutomized QR Code for Hotelier For those Hoteliers who don’t know what a QR code is, here is a quick introduction, a QR or “quick responds” code is encoded information in a coded form readable with the help of a QR-readers. It’s like a barcode of a product, and […]
I'am currently Director of IT.
During more than 10 years I was Front Office Manager, Revenue Manager in 4 & 5* Hotels, I worked for Warwick Hotels International®, Moevenpick Hotels & Resorts®, Accor® and IHG®.
During 3 years, I worked for Micros Fidelio® Switzerland as OPERA Implementation Specialist. I made several installations for different Hotel Brands, as InterContinental®, Crowne Plaza®, Express By Holiday Inn®, Meridien® and Concorde Hotels®.
I have a Strong background in Hotel Systems, Hospitality Management and Revenue Managment.
I'am consultant and examiner for Hotel School Managment of Geneva in IT, E-Commerce, Social Media and Former in Yield Management.
Follow me on Twitter or Facebook you will get an insider look and best practices from the world of hotel, Hospitality Internet Marketing, Social Media Overs a variety of topics related ebusiness, ecommerce, online marketing and internet marketing.
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Alain, thank you for your article as it provides a clear blue print of what to do, but most importan
As always Alain, a great overview for hotels that need a high level reminder of what to focus on for
Reblogged this on CCA Digital Generation Centre.
Thank you for your Kind Support.
Terrific post on marketing hotels with a Facebook business page! It is definitely not a one time eff
Yes definitely.
Very important that your Hotel or Restaurant address on FB actually locates correctly on Bing Maps,
[...] Hotelier: How to use the New Scheduler Post Feature in Facebook? « Alain Classe’s Blog.
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